A clear personal brand
The pilot, the achievements and the media come together in one focused digital home.

Aviation · Personal brand
A digital home that connects an aerobatic pilot’s story, achievements and fan experience.

The opportunity
An athlete’s digital presence has several jobs: introduce the person, make the achievements easy to explore, and give fans a reason to stay involved. For Flying Davidson, the website brings these parts into one recognisable world.
Hola4 shaped the story, designed the public website and developed interactive experiences that extend the brand beyond the first visit. Aviation imagery and confident typography carry the identity across the experience.
The pilot, the achievements and the media come together in one focused digital home.
Large imagery and a considered hierarchy give the story room while making the next step easy to find.
Pylon Challenge and Cockpit Challenge turn aviation into experiences visitors can take part in.
Inside the project
The public website and two browser games share the Flying Davidson world.



What it brings together
The result brings the pilot’s story, media and interactive fan experiences together. Visitors can discover the brand, then move from watching to taking part.
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